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American Warrior Association and R3 Launch National Awareness Campaign for Moral Injury,Debut The Journey Unbound Documentary Series
FORT WORTH, Texas — The American Warrior Association (AWA) and R3 (Respond, Restore, Resolve) announced a coordinated national communications initiative to increase awareness of moral injury, culminating in the premiere of the five-part documentary series The Journey Unbound in alignment with Texas Moral Injury Awareness Day on May 14, 2026.
This joint effort brings together two mission-driven organizations committed to addressing the invisible wounds carried by military service members, veterans, first responders, and their families. Through storytelling, advocacy, and proactive programming, the AWA and R3 aim to shift the national conversation around mental and emotional resilience for those who serve.
Moral injury is often misunderstood and frequently overlooked; it affects individuals who have experienced or witnessed events that deeply conflict with their moral beliefs. Unlike traditional clinical diagnoses, moral injury requires a holistic, community-centered approach rooted in faith, purpose, and connection.
On May 14, 2025, both the Texas House and Senate officially proclaimed May 14 as Moral Injury Awareness Day, marking a significant step forward in recognizing the challenges faced by veterans, first responders, and frontline professionals. The 2026 campaign builds on this momentum, positioning Texas as a leader in a growing national movement.
At the center of this initiative is The Journey Unbound, a five-part documentary series hosted by formerNavy SEAL Josh Jakub, Director of Men’s Programs for the AWA. The series follows Josh on a cross-country journey, sharing real stories from service members and first responders while exploring the role of faith and community in healing moral injury.
Through intimate conversations and firsthand accounts, the series reveals the emotional and spiritual challenges faced by those who serve and the transformative impact of community, purpose, and faith-based restoration.
The American Warrior Association has long supported veterans through immersive outdoor retreats that foster camaraderie, reflection, and spiritual renewal. Building on that foundation, R3 extends this mission to first responders through a proactive, structured approach to wellness.
R3 (Respond. Restore. Resolve.) is a department-embedded wellness and resilience framework designed to proactively address moral injury before it becomes crisis. By integrating directly into daily operations,R3 provides first responders with access to trusted, peer-led, non-clinical resources using dedicated training time, removing barriers and prioritizing confidentiality. The program empowers first responders to take ownership of their mental and emotional health without stigma, judgment, or administrative barriers. Together, the AWA and R3 are emerging as leading voices on moral injury, offering scalable solutions, national programming, and a unified message of healing.
Media Opportunities and National Expansion
As part of this campaign, AWA and R3 leadership, program participants, and documentary contributors will be available for:
- Broadcast and podcast interviews
- Speaking engagements and panel discussions
- Legislative briefings and advocacy efforts
- Expert commentary on moral injury and resilience
The initiative also supports ongoing national expansion efforts, with R3 positioned as a scalable model for first responder wellness programs across the country.
About the American Warrior Association (AWA)
The American Warrior Association (AWA) is a Fort Worth-based 501(c)(3) nonprofit dedicated to restoringmilitary service members, veterans, first responders and their families. Through its flagship program,Warrior’s Refuge, and its department-embedded R3: Respond. Restore. Resolve. framework, the AWAdelivers confidential, peer-led, and proactive solutions focused on addressing moral injury. By removingbarriers to care and prioritizing trust, the AWA helps warriors process moral injury, reclaim their purpose,andreturn to their lives with renewed moral resilience. Supported by a unique funding model in which alladministrative costs are covered, 100% of public donations go directly to program delivery and warriorcare.
About R3: Respond, Restore, Resolve
R3 (Respond. Restore. Resolve.) is a nationwide, department-embedded wellness and resilienceframework designed to proactively address trauma, burnout, and moral injury among first responders.Developed by the American Warrior Association, R3 integrates directly into daily operations, providingno-cost access to vetted resources and up to 40 hours of annual resiliency training—ensuring trustedsupport, reduced stigma, and real utilization across departments.
